Brand Promise: What’s Your Ethical Brand Value?
A company’s brand is one of its most valuable assets, and it needs to be protected accordingly. An expanding global marketplace, coupled with ever popular technologies such as video-sharing websites and social networking, bring daily threats to corporate brands...
Full StoryOne Destination, Many Paths: The Anti-Bribery Thicket
In 2009 there are six major international anti-bribery conventions, and new or updated laws criminalizing the bribery of domestic and foreign public officials are sprouting up everywhere. It sounds like we should be nearing the mythical “level playing field,” but...
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