Ethicast: New Research Shows How Compliance Builds Revenue

Ethicast: New Research Shows How Compliance Builds Revenue

There has been a long-running effort to establish compliance as a value-creating function within the enterprise, but the data for that has been very hard to come by. Indiana University professors Todd Haugh and Suneal Bedi are changing that with their forthcoming Iowa Law Review article, “Valuing Corporate Compliance,” in which they provide groundbreaking, empirically sound, direct evidence that corporate compliance can create positive, revenue-enhancing value for companies.

In this Ethicast, hear about:

• Impetus for study
• Choice-based conjoint analysis
• How strong compliance compels consumer choice
• Key takeaways
• Implications for E&C careers