Global Ethics Summit Data Spotlight Webinar | Part I

Communications and Making Messages Work in Important Situations

In today’s complex organizations, communication is more than just messaging. It is about making sure the right people, in the right roles, deliver the right message at the right time. The latest World’s Most Ethical Companies® data shows just how critical effective communication is for shaping culture, influencing behavior, and ensuring employees understand both expectations and resources in moments that matter.
This webinar will explore:

• Ambassadors, Managers, and Executives as Messengers: How organizations identify and equip ethics ambassadors, empower people leaders to hold meaningful ethics conversations, and leverage executives to set the “tone at the top.”
• The Power of Modality: Why messages delivered through multiple channels such as codes of conduct, Q&A forums, leadership videos, and storytelling resonate more strongly and drive trust across diverse teams.
• Culture Data Insights: What the data reveals about the say-do gap in leadership integrity, the outsized role of immediate managers in driving ethical culture, and how communication strategies can close the gap.
• Special Communication Moments: Lessons from M&A activity, policy rollouts, and role transitions when communication can make or break trust in the program.
• Practical Tactics: Training and resources that prepare leaders at every level to listen actively, escalate issues properly, and reinforce “speak-up” culture in their teams.

Whether you are building out an ambassador network, refreshing code communications, or guiding leaders through high-stakes transitions, this session delivers evidence-based strategies and practical takeaways to strengthen your program’s impact.

Join us to learn how the best companies make their messages matter when it matters most.