Ethicast: Ethics Really is a Laughing Matter

Ethicast: Ethics Really is a Laughing Matter

Trying to engage people on ethics and compliance is tough work—just ask anyone who has ever had to come up with ideas for their next training or communications campaign. But for Tyler Dean Kempf, Creative Director of Second City Works, the secret is to make business integrity something that is genuinely funny. In this Ethicast:

• How humor boosts messaging and retention
• What the co-creation process is like
• Do E&C folks have a good sense of humor?
• A sneak preview of a new Real Biz Short

To learn more about Real Biz Shorts, click here.